Crucial to all direct-response TV efforts is the industry’s mantra-the call to action. At the end of the day, the primary goal of most infomercials is not to build brand recognition but to motivate the viewer to act, whether that means to buy something or go somewhere.
Every direct-response TV segment includes a toll-free number or Web address or both. Typically incentives are part of the equation. For instance, depending on the cable station airing it, Excite@Home’s infomercial touts offers ranging from free installation to three-month subscriptions at no cost.
“Now that the chips are down, accountability is no longer an option-it’s a requirement,” says Lee Frederiksen, founder and CEO of the Frederiksen Group, the Falls Church, Va.-based direct-response marketing firm that created “The Monster Show.”…
Online promotion and marketing will remain two of the most important aspects for your small business as long as it is up and running. Customers need to know you are out there, and you need a way to quickly find those customers and deliver your message to them.
You need to convince them that you can solve their problems better than anyone else. Seeking help from an online marketing firm can be beneficial for the sake of getting this stuff right.
However, the 5 following tips will help you out:
SOCIAL MEDIA MARKETING
The single most dramatic effect on marketing and business today has been social media sites, such as Facebook and Twitter. It seems like almost everyone (including my grandma!) is on them for many hours a day.
Though not as malicious, using social media is quite similar to hunting.…
Before I left for work this morning I checked my email to see if there had been any update on K. Nothing in the inbox. As I arrived at the office, I asked the secretary if there had been any news. She shook her head and I knew … he didn’t make it. Turns out, he didn’t even make it through the night. In fact, when I posted my blog last night, he’d already passed.
K is gone. He died surrounded by his family and loved ones. The tubes are out. He’s at peace.
To some degree, we each have our own idea of faith, religion and the afterlife. I am Jewish but my opinions/beliefs are not 100% clear. I know what I want to believe. I want to believe there is a G-d (I was taught never to write out G-d’s name so it couldn’t be destroyed … hence the hyphen) and that He has a greater purpose. …
There are many different ways you can go about creating your online Internet marketing business.
The best place to start is by checking out the competition. This is an important step because you need to know what the competitions are doing when it comes to devising your marketing strategy. By checking out what they are doing, it can help you devise a strategy to make you stand out from the crowd.
Next decide on your goal. You will need to know the end result you require from any marketing campaign. Often, people seem to forget about this when they start out to market a product. What are the results you want to get from the campaign?
Do you want to increase traffic to your website? Do you want to sell more products? Do you want your name to become synonymous with a particular product?…
Well, what do you think? My first made from SCRATCH theme. Whoo-hoo. I think it turned out rather well. The drop shadow didn’t turn out as good as I had hoped but it’ll do for now.
I had the worst weekend. I went home because my dog was really sick (not eating or sleeping, breathing really hard, and bleeding internally) so we put her to sleep on Saturday. I’ve been a basket case since. This was the hardest animal to lose. God, I miss her so much. Anyway, to avoid a completely morbid post, I’ll move on but before I do.
Other than THAT, I graduate in less than three weeks. I’m SO excited. I’ll get out of this 12×12 room or whatever it is and have a real life, as long as I get into law school. I still haven’t heard yet.…
In this article I examine how to become a fisherman rather than a hunter in networking. Work from home careers operate best when fishing.
There are two basic styles to trying to get leads when you have a network marketing or direct sales business opportunity as your work from home career. These two styles are; ‘hunter’ or ‘fisher’. First we define a ‘lead’ as someone who is showing a definite interest in your business opportunity.
‘Hunting’ – this is where someone aggressively seeks leads. They are always on the lookout and will chase down anyone relentlessly to get them to say ‘yes’.
‘Fishing’ – this is where someone sets out to ‘lure’ or attract someone who is already interested in your type of business to join you.
I have really been letting this blog go slack lately and I apologize. I know I don’t have that many readers in the first place, but at the rate I’m going that’s hardly going to change for the better. Know that I am still here and at this point I have no intention of letting this blog die.
It’s just that sometimes I get caught up in personal drama and it diverts my energies away from more positive ends to become a Sucking Vortex Of Doom™. And that’s what’s happened in the past several days, I’m sorry to report.
I think I mentioned here several weeks ago that I had signed up for an account at Reunion.com and discovered that someone had been looking for me, and that upon plugging a certain person’s name into Google and locating him at Classmates.com,
I realized I had been searched for by an old lover and Army buddy.…
Ever since internet browsers appeared the term bookmark has taken on another definition and several sub-definitions associated with it’s use. Anyway, today bookmarking usually refers to actually saving one of more of your favorite sites in a folder named bookmarks or favorites that’s stored under your browser’s menu and in an html backup file.
First, there’s basic bookmarking that we’ve all come to know as the ‘bookmark’ or ‘favorites’ button on our browser menu bar, or CTRL D
on the keyboard, or the right-click drop down menu selection ‘bookmark this page‘.…
Travel with me. Through my home’s back doors, across the cracked and broken patio, and up the pitted zigzag of cement steps hemmed in by straggling weeds. Past my lawn-turned-jungle to the left and my neighbour’s land-grabbing bamboo to the right.
On and on, beyond even the perforated greenhouse–and there, in dappled shade, you’ll find my place of solitude and salvation. Black and silent, the compost bin beckons me like some ancient desert temple, its bulbous contours rudely defying my modernist taste.
Shine a Light
Now I’m glad I completed my GED diploma, and thanks almighty internet for finding this awesome website for free ged prep! It’s time to reflect a little on the old days. Forty years ago last June, “Jumpin’ Jack Flash” by the Rolling Stones stormed singles charts the world over. It also features in the new Martin Scorsese movie about the band, Shine A Light.…
When the house is a mess there is someone else to blame!
Someone to hang out with on your day off!
There is always someone to give you a hug!
Someone to make you feel better after fighting with your sister.
Someone to tell you it’s time to say good night to twitter and go to sleep!
Having someone to make you smile when you are sad.
Getting to make your hubby feel better when he’s feeling sick.
Know that “anti-slip” liner you can put into the bottom of the shower? When you lift it up from the shower floor it makes a large noise. My hubby heard it and came running to the bathroom door to check on me!